Global Carbonates in NorwaySegmentation, Demand and Supply 2021

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Off-trade volume sales of carbonates in 2020 will be boosted by COVID-19. There was a clear shift from on-trade to off-trade, as most consumers spent more time at home due to the closure of schools and workplaces and other restrictions. Furthermore, the closure of the Swedish border led to a reduction in cross-border shopping, boosting domestic demand for carbonates in Norway. On the other hand, social distancing had a negative effect by reducing drinking occasions.

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Euromonitor International's Carbonates in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

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* Get a detailed picture of the Carbonates market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

KEY DATA FINDINGS

2020 IMPACT

With consumers spending more time at home, COVID-19 drives shift from on-trade to off-trade

Consumers shift from regular to low calorie cola carbonates in growing numbers

Coca-Cola European Partners Norge AS focuses on launching low-calorie products to protect its leadership position

RECOVERY AND OPPORTUNITIES

Increasing health consciousness will weigh on growth in off-trade volume demand for carbonated beverages

New product development will remain focused on reduced-sugar offerings, particularly for existing brands

COVID-19 will help to push e-commerce towards the mainstream

CATEGORY DATA

Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2015-2020

Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2015-2020

Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2015-2020

Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2015-2020

Table 5 Off-trade Sales of Carbonates by Category: Volume 2015-2020

Table 6 Off-trade Sales of Carbonates by Category: Value 2015-2020

Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2015-2020

Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2015-2020

Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2015-2020

Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2015-2020

Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2016-2020

Table 12 LBN Brand Shares of Off-trade Carbonates: % Volume 2017-2020

Table 13 NBO Company Shares of Off-trade Carbonates: % Value 2016-2020

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Table 14 LBN Brand Shares of Off-trade Carbonates: % Value 2017-2020

Table 15 Forecast Off-trade Sales of Carbonates by Category: Volume 2020-2025

Table 16 Forecast Off-trade Sales of Carbonates by Category: Value 2020-2025

Table 17 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2020-2025

Table 18 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2020-2025

Table 19 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2020-2025

Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2020-2025

EXECUTIVE SUMMARY

COVID-19 impact on soft drinks

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for soft drinks?

CHART 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025

CHART 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025

CHART 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2017-2025

CHART 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2017-2025

MARKET DATA

Table 21 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2015-2020

Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2015-2020

Table 23 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020

Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020

Table 25 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019

Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019

Table 27 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019

Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019

Table 29 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2015-2020

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Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2015-2020

Table 31 Off-trade Sales of Soft Drinks by Category: Value 2015-2020

Table 32 Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020

Table 33 Sales of Soft Drinks by Total Fountain On-trade: Volume 2015-2020

Table 34 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2015-2020

Table 35 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2020

Table 36 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2020

Table 37 NBO Company Shares of Off-trade Soft Drinks: % Value 2016-2020

Table 38 LBN Brand Shares of Off-trade Soft Drinks: % Value 2017-2020

Table 39 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2015-2020

Table 40 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2015-2020

Table 41 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2015-2020

Table 42 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2020

Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025

Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025

Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025

Table 46 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025

Table 47 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025

Table 48 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025

Table 49 Forecast Off-trade Sales of Soft Drinks by Category: Value 2020-2025

Table 50 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025

Table 51 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025

Table 52 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025

APPENDIX

Fountain sales in Norway

Trends

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

..…continued.

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