Global Carbonates in RomaniaSegmentation, Demand and Supply 2021

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Carbonates is facing challenges in Romania in 2020. There has been a growing focus on health and wellbeing trends in the country and this has now been enhanced by COVID-19, with people paying more attention to the food and drink they consume and a focus on healthier options. Consequently, this leads to declines in sales of carbonates, as they are regarded as detrimental to consumer health. To counterbalance this negative perception, brand owners have been focusing on promoting variants with natu...

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Euromonitor International's Carbonates in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

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* Get a detailed picture of the Carbonates market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

KEY DATA FINDINGS

2020 IMPACT

Carbonates faces challenges from ongoing health and wellness trends, which are being enhanced by COVID-19

Trend for speciality and craft beverages drives innovation in flavours in carbonates

Coca-Cola maintains unchallenged lead, while private label players continue to see strong growth

RECOVERY AND OPPORTUNITIES

Health and wellness trends, plus higher excise on high-sugar drinks, set to drive innovation in sugar-free variants

Carbonates to face continuing challenges from health and wellness trends over the forecast period

E-commerce set to be an increasingly popular channel for sales of carbonates

CATEGORY DATA

Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2015-2020

Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2015-2020

Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2015-2020

Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2015-2020

Table 5 Off-trade Sales of Carbonates by Category: Volume 2015-2020

Table 6 Off-trade Sales of Carbonates by Category: Value 2015-2020

Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2015-2020

Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2015-2020

Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2015-2020

Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2015-2020

Table 11 Leading Flavours for Non-cola Carbonates: % Volume 2015-2020

Table 12 NBO Company Shares of Off-trade Carbonates: % Volume 2016-2020

Table 13 LBN Brand Shares of Off-trade Carbonates: % Volume 2017-2020

Table 14 NBO Company Shares of Off-trade Carbonates: % Value 2016-2020

Table 15 LBN Brand Shares of Off-trade Carbonates: % Value 2017-2020

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Table 16 Forecast Off-trade Sales of Carbonates by Category: Volume 2020-2025

Table 17 Forecast Off-trade Sales of Carbonates by Category: Value 2020-2025

Table 18 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2020-2025

Table 19 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2020-2025

Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2020-2025

Table 21 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2020-2025

EXECUTIVE SUMMARY

COVID-19 impact on soft drinks

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for soft drinks?

CHART 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025

CHART 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025

CHART 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2017-2025

CHART 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2017-2025

MARKET DATA

Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2015-2020

Table 23 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2015-2020

Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020

Table 25 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020

Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019

Table 27 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019

Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019

Table 29 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019

Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2015-2020

Table 31 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2015-2020

Table 32 Off-trade Sales of Soft Drinks by Category: Value 2015-2020

Table 33 Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020

Table 34 Sales of Soft Drinks by Total Fountain On-trade: Volume 2015-2020

Table 35 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2015-2020

Table 36 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2020

Table 37 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2020

Table 38 NBO Company Shares of Off-trade Soft Drinks: % Value 2016-2020

Table 39 LBN Brand Shares of Off-trade Soft Drinks: % Value 2017-2020

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Table 40 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2015-2020

Table 41 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2015-2020

Table 42 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2015-2020

Table 43 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2020

Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025

Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025

Table 46 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025

Table 47 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025

Table 48 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025

Table 49 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025

Table 50 Forecast Off-trade Sales of Soft Drinks by Category: Value 2020-2025

Table 51 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025

Table 52 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025

Table 53 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025

APPENDIX

Fountain sales in Romania

Trends

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

..…continued.

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