Global Breakfast Cereals Analysis, Historic Data and Forecast 2021

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Breakfast cereals has seen higher retail volume growth than for several years in 2020, along with an even stronger current value increase. Home seclusion due to measures to try and stop the spread of COVID-19 led to higher growth for breakfast cereals, as during the lockdown imposed by the Government of India, consumers stockpiled these products as they have a long shelf life and offer an easy and convenient option for breakfast. Early in the lockdown, several players witnessed a strong surge in...

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Euromonitor International's Breakfast Cereals in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Breakfast Cereals market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

KEY DATA FINDINGS

2020 IMPACT

Seen as an easy and convenient option, breakfast cereals sees strong retail growth

All categories perform well, led by the healthiest references

Kellogg India sees share decline due to stronger preference for healthier cereals

RECOVERY AND OPPORTUNITIES

Stronger growth expected in the forecast period as consumers seek quick nutrition

Healthier categories set to see highest growth as COVID-19 raises health awareness

Consumers will be price-conscious, but players will act to maintain growth

CATEGORY DATA

Table 1 Sales of Breakfast Cereals by Category: Volume 2015-2020

Table 2 Sales of Breakfast Cereals by Category: Value 2015-2020

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Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2015-2020

Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2015-2020

Table 5 NBO Company Shares of Breakfast Cereals: % Value 2016-2020

Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2017-2020

Table 7 Distribution of Breakfast Cereals by Format: % Value 2015-2020

Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2020-2025

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Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2020-2025

Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025

Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2020-2025

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