Global Rice Protein Market To Be Driven By The Rising Vegan Population In The Forecast Period Of 2022-2027

[Mathew Williams]

The new report by Expert Market Research titled, ‘Global Rice Protein Market Size, Share, Price, Trends, Growth, Report and Forecast 2022-2027’, gives an in-depth analysis of the global rice protein market, assessing the market based on its segments like product types, applications, and major regions. The report tracks the latest trends in the industry and studies their impact on the overall market. It also assesses the market dynamics, covering the key demand and price indicators, along with analysing the market based on the SWOT and Porter’s Five Forces models.

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The key highlights of the report include:

Market Overview (2017-2027)

• Forecast CAGR (2022-2027): 8.4%

The rice protein industry is being driven by the thriving food and beverage sector. It is further driven by the rising health concerns and the increasing consumers focus on healthy and more active lifestyle. The market growth can also be attributed to emerging health trends surrounding rice protein products. Moreover, the favourable properties of rice protein, which makes it a good stabiliser and texturiser, are increasing its demand in the bakery and dairy industries. The rising investments in research and development (R&D) activities for plant-based protein is expected to aid the market growth. Furthermore, the increasing demand for functional and fortified food products is expected to provide significant opportunities for the market expansion over the forecast period.

Industry Definition and Major Segments

Rice protein is a vegan protein that can be used as a substitute of whey and soy protein. The manufacturing of rice protein requires sifting, hydrolysis, separation washing, drying, sieving, and milling to extract rice protein from whole-grain brown rice. It is easily digestible and increases muscle strength.

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The market, on the basis of product type, can be segmented into:

• Rice Protein Isolates
• Rice Protein Concentrates
• Others

On the basis of application, the market can be categorised into:

• Food and Beverages
• Pharmaceuticals
• Cosmetics
• Animal Feed

The regional markets of rice protein include:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Market Trends

The rising demand for plant-based protein owing to its highly nutritious and hypoallergic profile is likely to aid the market. The key factors driving the demand for rice protein is the growing inclination towards a plant-based diet to minimise consumption of animal products due to allergens, high uric acid, extra calories, and additional processing. As rice protein aids in weight loss, fat burning, quick muscle recovery, and lower cholesterol levels in plasma and liver, it is increasingly preferred by the rising health-conscious population. The increasing popularity of rice protein powder in sports nutritional supplements to aid athletes acquire muscle mass and strength, which is anticipated to propel the market growth in the coming years.

Key Market Players

The major players in the market are AIDP, Inc., Axiom Foods Inc., Bioway (Xi’An) Organic Ingredients Co., Ltd, Golden Grain Group Limited, RiceBran Technologies, and Shaanxi Fuheng (FH) Biotechnology Co., Ltd, among others. The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.

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