Global Sports Drinks in the United Arab Emirates market CAGR, Volume and Value Forecast year

[Pratik Ramesh kadbane]

Over the review period, excise tax of 100% and VAT of 5% were levied on sports drinks in the United Arab Emirates. The resultant price hikes caused off-trade volume sales to decline sharply. In 2020, a new excise tax of 50% on all beverages with added sugar came into effect, narrowing the price gap between sports drinks and competing product types. Nonetheless, this did not halt the downward trend in 2020. Off-trade current value sales also declined, albeit at a slightly slower pace. Demand for...
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Euromonitor International's Sports Drinks in United Arab Emirates report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2025 illustrate how the market is set to change.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Sports Drinks market;
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* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Content
Sports Drinks in the United Arab Emirates
Euromonitor International
February 2021
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List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Sports drinks consumption declines due to high taxes and health concerns
Sports drinks face growing competition from product types with a healthier image
Otsuka Holdings Co maintains strong lead despite increasing competition
RECOVERY AND OPPORTUNITIES
Downward trend in sports drinks anticipated to stabilise
Health and wellness expected to be a focal point for new product development
Companies likely to focus on improving distribution via specialist channels
CATEGORY DATA
Table 1 Off-trade Sales of Sports Drinks: Volume 2015-2020
Table 2 Off-trade Sales of Sports Drinks: Value 2015-2020
Table 3 Off-trade Sales of Sports Drinks: % Volume Growth 2015-2020
Table 4 Off-trade Sales of Sports Drinks: % Value Growth 2015-2020
Table 5 NBO Company Shares of Off-trade Sports Drinks: % Volume 2016-2020
Table 6 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2017-2020
Table 7 NBO Company Shares of Off-trade Sports Drinks: % Value 2016-2020
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