Global Auchan France in Retailing Segmentation, Demand and Supply 2021

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Due to ongoing negative results, Auchan France is likely to accelerate the major reorganisation plan it announced in 2015. For the new management team, the priority will be to improve in terms of flexibility and competitiveness, notably by returning to its original governance rules. Auchan France also has to reorganise its offering, mainly in fresh and chilled processed food and non-grocery products, accelerating its multi-channel strategy (Auchan is one of the best performers in click-and-colle...

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Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Why buy this report?

* Get a detailed picture of the Retailing market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

Strategic Direction

Company Background

Digital Strategy

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Summary 1 Auchan France: Share of Sales Generated by Internet Retailing 2014-2016

Private Label

Summary 2 Auchan France: Private Label Portfolio

Competitive Positioning

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Summary 3 Auchan France: Competitive Position 2016

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