Assisted living consultants

[Micheal Alexander]

Senior Living communities are not licensed or regulated by any federal or national agency, but by state entities. As such, there are 50 sets of criteria to license and operate assisted living and memory care communities. As a result of the pandemic, many states are also adopting changes in the requirements for licensing and regulating these communities. It is important to stay abreast of these pending changes; having a national network of industry contacts allows HSI to stay up to date on regulatory changes to ensure project compliance and a smooth licensing process. Assisted living consultants

HSI delivers a detailed report of our analysis from the perspective of licensing and compliance and provides input related to the operational efficiency of the project’s architectural plans. This report provides assurance to financial partners of the financial viability of the project and its compliance with all licensing criteria.

Competitive Analysis

It is critical to know your competition and the conditions in the market. HSI offers a detailed competitive review on all senior housing communities in the project’s Primary Market Area. This report includes information on care, services, amenities, rent and care rates, occupancy, and physical plant. This analysis allows owners and developers to best position their product, identify target markets and effectively position the project.

Development of Pre-Opening Marketing and Sales Programs

Messaging, marketing, and sales efforts are critical for new senior living developments. A strong campaign should result in 35-40% pre-leased units. Creating and executing tasks prior to opening can make a significant difference in attaining or exceeding financial expectations. From identification and building relationships with the area’s key referral sources, impactful social media and online ad campaigns, and planning/execution of marketing events, HSI is experienced in designing, managing, and executing these critical services.

Financial Performance Projections

HSI can produce high-level pro forma analysis as well as detailed multi-year operating budgets. Key metrics of these reports will be bench marked against regional and national averages.

Existing Operations for Acquisition

HSI will evaluate existing operations for any project being considered for acquisition. This evaluation includes a detailed analysis of charges vs. services and will include strategies and recommendations for increasing employee productivity, maximizing revenue, and realizing operating efficiencies. A “strengths and weaknesses” analysis of existing staff will also be performed on the buyer’s behalf. Senior housing consultants

Turn-Around Projects

Everything doesn’t always go as planned for a variety of reasons. HSI is skilled at identifying operational and sales problems and correcting them. Repositioning, implementing strategies for improving performance, and increasing staff production and efficiency are critical elements of our turn-around programs. Gauging staff engagement, resident and family satisfaction, and fiscal performance establishes a baseline from which improvements can be measured.