2020 has brought a new era with itself. A lot of things have taken a complete u-turn, more so when it comes to buying beauty products online.

Whether it's preventing issues with lockdown skincare or attempting to breathe easier when wearing a mask, it's evident that the new normal involving wearing face masks has changed the cosmetics industry in a way that nobody thought possible. Instead of prioritising signature lips, the mask-friendly eye makeup has taken the beauty world by…

We appear to roll our eyes when someone discovers a new eyebrow trick. At this point, when it comes to having solid on-fleek brows, it seems like everybody is pretty well-versed in all the tips and tricks. While purchasing an eyebrow product from an online beauty store, one thought that slides in has to be, ‘will this make any difference to my eyebrows?’

But, in reality, the trick to make your brows stand out is pretty simple. When you…

Everyone has come across some negative remarks about makeup from makeup experts. You start to doubt and perhaps even begin to believe them after hearing the very same thing way too much. This can affect your decisions when you buy cosmetics online or offline. Let’s help you out here with straight-up facts about makeup.

● Skin Whitening With Foundation

Many women assume that skin whitening is somewhere dependent on using a foundation. It is a significant misconception. The…

Most women think of searching the internet for the best prices when shopping, particularly for beauty products online in today's world of modern luxuries. The 21st century is an age of digitization, where everything from groceries to appliances is available online.

Today, consumers understand the advantages of digitization and call for more personal supremacy.…