Clean beauty is a hot topic, but here’s the problem. Many people assume that anything that says “all natural” on the label is uniformly safe for sensitive skin, but that’s not the case. “They may still contain botanicals or fragrances, which may exacerbate irritation in some people,” points out Marisa Gersick, MD, a New York-based dermatologist and clinical assistant professor of dermatology at Weill Cornell MedicalCollege.

Clean skin care may mean different things to different people…